Barbers Empire

Concept: Developing a consistent set of visuals for this barbershop’s identity on social media.

Approach: With the goal to define their branding, I curated their visual essence as the go-to barbershop in Brescia. In order to keep a consistent aesthetic, I established the right lighting conditions and positions to have them assert a level of authority in their world of business. Personally working hands on with both barbers, to get the most optimum results.

Execution: From initial moodboarding to final image delivery, I led the creative direction and photography, ensuring that every visual element reinforced the project’s vision and the brands mission.